The State of Influence on Social Media by Iconosquare

December 2, 2016 12:23 pm Published by


Leading Instagram analytics & management platform, IconoSquare,  recently shared a video highlighting the state of influence on social media. The data featured in the video references the recent #LifeOfAnInfluencer series on Social Media Today which provided YouTubers, Instagrammers, and Twitter influencers with infographics covering everything from pricing guidelines, cheat sheets, and the platforms they are using.

Check out the Iconosquare video below and let us know your thoughts:




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Optimising your influencer profile on Webfluential

November 29, 2016 5:52 pm Published by

With more influencers joining our influencer community we want to ensure we provide you with ways to get the most out of your Webfluential account. After your application is authenticated there are three important steps you need follow to ensure that you have a profile which is optimised and readily available to marketers looking to work with influencers like yourself.

Optimise Profile

To ensure you show up in searches by marketers and can use our technology to monetise your social influence follow these steps:

  1. Create a profile
  2. Complete your influencer tags – marketers search via tags and if you don’t have any you might not be found
  3. Link all your relevant channels – Blogging, Facebook, Twitter, Snapchat, LinkedIn or Youtube
  4. Set your pricing for your linked channels

How do I create a profile?

  • Log in
  • Click “My Profiles”
  • Click “Add New”
  • Complete required fields

How do I complete my influencer tags

  • Select the markets you engage with (E.g. Beauty, Entertainment, Fashion)
  • Include tags within each selected market (E.g. Tags for the selected Beauty market could be make-up, skincare, nailcare, etc)
  • Click “Save & continue”

How do I link my channels?

  • Click “Add” below the relevant channel icon
  • Follow prompts

How do I set my pricing for linked channels?

  • Allow 24 hours for the platform to provide your linked channel a Webfluential Score based on your data
  • Click “My Profiles”
  • Select the profile you created
  • Click “Manage” on the linked channel/s
  • Click “Update” next to Pricing (The system automatically sets your pricing according to your Webfluential Score)
  • Set you desired pricing
  • Click “Save changes”




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The Life of an Influencer in a Series Memes

November 22, 2016 4:04 pm Published by

A series of influencer-focused infographics were recently published on Social Media Today. The first addition to the series, titled “An influencers Guide to the Galaxy” highlighted some of the key trends and learnings currently taking place in the social world. More followed after that. The infographic series generated a tonne of conversation and people wanted to know more about being a YouTuber, Instagrammer or social influencer. It’s great to know we’re creating content that is helpful and informative to our community!

We had a lot of fun creating these infographics as a team, gathering all the data and insight around the life of influencers. But all hard work and no play is not what we’re about at Webfluential, so we’ve done something a little extra for our influencer community. Something a bit more fun than usual.

Have a look at a few of the memes summarising an influencers journey to explaining what exactly they do.


YouTuber meme

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Blogger meme

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Instagrammer meme

What my friends think I do

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