September 19, 2016 1:21 pm
Published by Kirsty Sharman
At Webfluential we aim to keep up to date with industry trends that could contribute to further developing the influencer marketing industry. With Snapchat and LinkedIn becoming increasingly popular channels, we are now making it possible for you to add Snapchat and LinkedIn to your Webfluential profile.
Adding Snapchat
With 100 million daily users, according to stats on expandedramblings.com, it’s hard to ignore how quickly Snapchat has become one of the most popular social platforms.
Recent data on this website has revealed that 60% of Snapchat users post content daily and a staggering 9 000 snaps are sent out every second!
Snapchat has become an extremely popular channel for influencers to connect and engage with their audiences while adding value to influencer marketing campaigns, which is why we’ve now made it possible to add this valuable channel to your influencer profile.
Adding LinkedIn
Currently LinkedIn has a total of 450 million users, according to stats on expandedramblings.com, and while this may not be as many users as Snapchat, LinkedIn is still considered as one of the more popular social networks for business.
Recent data on this website has revealed that LinkedIn has a geographical reach of 200 countries and territories having said this, many marketers and influencers are using LinkedIn as a means to build valuable relationships.
With many Webfluential clients already requesting Snapchat and LinkedIn campaigns, we strongly suggest you take advantage of this latest update.
How do I add Snapchat/ LinkedIn to my Webfluential profile?
Simply follow these steps:
- Click on ‘My Profiles’
- Click ‘Add Snapchat’
- Then fill in the required fields
- Don’t forget to add your pricing
Please note, Snapchat and LinkedIn will not yet affect the audience size displayed on your media kit. It is, however, another way you could earn revenue through the platform.
If you have any questions please feel free to email [email protected]
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September 5, 2016 1:09 pm
Published by Murray Legg
10,000 hours to master a subject. 10,000 steps per day to maintain a healthy life. 10,000 influencers to illustrate credibility in the influencer marketing industry.
When we started Webfluential, we wanted to build a data driven business, built for influencers to help them market and monetize their passion for content. To have the best data on hand to inform the statistical models that run over every bit of content our influencers create, we needed to build the trust and credibility with them to sign up, link their channels, and allow us to set the wheels of brand and influencer engagement in motion.
Today we celebrate 10,000 authenticated influencers on Webfluential. 10,000 people that trust us as their partners to work with them in growing their commercial capabilities by working effectively and transparently with brands to engage with audiences across the world. A big thank you must go out to the four principal drivers of our business – our staff, our influencers, our clients and our shareholders, without you, we’d never have grown the innovative and exciting business we have over the past three years.
We can certainly commit to our network of influencers, who now reach a combined audience of 380 million people globally, that we’ll continue to offer you the products, education and support required to establish your talent for content creation into an exciting new business.
Thank you for the road you’ve all walked with us. We look forward to the coming chapters with you!
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August 26, 2016 7:49 am
Published by Webfluential
Twitter – @Yanda_M
We’re a technology company that has some talented individuals; each play a huge role in bringing our tech, service, brand and vision to life. Our regular monthly feature aims to introduce you to some of the incredible people at Webfluential.
Today we’re featuring one of our sales rockstars here on #TeamWebfluential. Meet our Junior Sales Rep, Ayanda!
Hi Ayanda! Tell us a little about yourself.
First and foremost, I am a child of God. I’m also a bit of a drama queen, a newborn health freak and gym junkie, a family-over-everything kind of person, and a traveller at heart who has a massive phobia for cats. Overall, I’m a lover of life!
What inspired you to come work with #TeamWebfluential?
I’m a brand fanatic. I enjoy building and moulding brands to make them top of mind for consumers. Webfluential stood out for me because it’s a fun environment and an appealing business model. What makes Webfluential unique is how it tells different stories through real people. For me, that’s a brilliant concept. I also wanted to learn more about influencer marketing and how it contributes to the marketing mix as a whole.
What’s the one thing you want to tick off your achievements list in the next 5 years?
*Moment of silence* I never think that far! Plans have a way of reformatting every now and then. I rather think short-term. I will have my Masters Degree in Brand Intelligence in 5 years, that’s for sure.
If you could have dinner with any three people in the world, who would they be and what would you order?
Michelle Obama
Tyler Perry
Shonda Rhimes
I’d first want to know who’s making dinner and what their speciality is. Otherwise, if it’s a regular menu, then mixed seafood pasta or a prawn curry makes my belly happy.
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