Author Archives for Webfluential

About Webfluential

Webfluential is a global Influencer Marketing platform which provides the smartest marketing technology for brands to connect to social influencers. The platform makes it easy for marketers to create, manage and track campaigns with credible influencers and provides influencers with the tools to market their services and monetise their audience.

Creating your Webfluential media kit

December 5, 2016 10:30 am Published by Webfluential

Your media kit is the best way to give an overview of your digital presence and online influence. Webfluential allows you to create a digital media kit which is professional, polished and easy-to-use. Follow the steps below to create your Webfluential media kit

Ensure your Webfluential profile is complete and optimized
Customise your media kit settings
Add featured content and other information
Preview and share your media kit

How do I complete and optimise my Webfluential profile? You cannot have a Webfluential media kit without a Webfluential profile. Read this post for help completing and optimising your Webfluential profile. How do I customise my media kit settings? Customising about section

The “About me” section of your media kit is pulled from your profile data
Click “Edit in Profile” in About You section to update the “About me” section of media kit

Update name in “Name” text field
Update description in “About” text field
Click “Save”

Activating your Booked by Webfluential form on your media kit.

Click the red cross next to “Booked by Webfluential” to allow marketers to book you directly from your media kit.

Activating channel scores and audience demographics

Click the red cross next to “Show your channel stats” in order to display your Webfluential scores next to each of the channel on your media kit
Click the red cross next to “Show your facebook fan page audience demographic” in order to display your audience demographics on your media kit

Customising your header image

Click “Choose File”
Select image from your computer (Recommended aspect ratio is 1400x300)
Click “Open”

How do I add featured content and other information? Adding featured branded content to your media kit

Fill in relevant brand in “Brand name” text field
Fill in relevant brands twitter handle in “@brand” text field
Fill in relevant brands website in “Brand’s website” text field
Fill in relevant content URL in “Content URL” texxt field
Fill in a short description of content or campaign in “Content copy” text field
Click “Add”

Adding featured tweets to your media kit

Copy relevant tweet URL
Paste tweet URL in “Full Tweet URL” text field
Click “Embed Tweet”

Adding other information to your media kit

Fill in relevant information in “Highlights” text field
Format using toolbar above text field
Click “Save”

How do I preview and share my media kit?

Click “Preview Page” to preview your media kit
Click Facebook “Share” to share your media kit on Facebook
Clichttp://blog.webfluential.com/wp-content/uploads/2015/12/Artboard-6.pngk Twitter “Share” to share your media kit on Twitter

Optimising your influencer profile on Webfluential

November 29, 2016 5:52 pm Published by Webfluential

With more influencers joining our influencer community we want to ensure we provide you with ways to get the most out of your Webfluential account. After your application is authenticated there are three important steps you need follow to ensure that you have a profile which is optimised and readily available to marketers looking to work with influencers like yourself. To ensure you show up in searches by marketers and can use our technology to monetise your social influence follow these steps:

Create a profile
Complete your influencer tags - marketers search via tags and if you don’t have any you might not be found
Link all your relevant channels - Blogging, Facebook, Twitter, Snapchat, LinkedIn or Youtube
Set your pricing for your linked channels

How do I create a profile?

Log in
Click "My Profiles"
Click "Add New"
Complete required fields

How do I complete my influencer tags

Select the markets you engage with (E.g. Beauty, Entertainment, Fashion)
Include tags within each selected market (E.g. Tags for the selected Beauty market could be make-up, skincare, nailcare, etc)
Click "Save & continue"

How do I link my channels?

Click "Add" below the relevant channel icon
Follow prompts

How do I set my pricing for linked channels?

Allow 24 hours for the platform to provide your linked channel a Webfluential Score based on your data
Click "My Profiles"
Select the profile you created
Click "Manage" on the linked channel/s
Click "Update" next to Pricing (The system automatically sets your pricing according to your Webfluential Score)
Set you desired pricing
Click "Save changes"

Webfluential A-Team Employee Spotlight – Marnus Venter

September 8, 2016 8:39 am Published by Webfluential

Twitter - @MarcV676

We’re a technology company that has some talented individuals; each plays a huge role in bringing our tech, service, brand and vision to life. Our regular monthly feature aims to introduce you to some of the great people at Webfluential.

Today we’re featuring our master designer, who produces all the incredible imagery and graphics here at #TeamWebfluential. Meet Marnus!

Hi Marnus, tell us a little about yourself.

Hi, I like to think of myself as an ‘inspiration hunter’. A true believer that creativity sparks an experience, I try to experience as much as possible out of life. I do that simply by making sure I put the right foot out the front door and by not being scared of what waits for me on the other side.

What inspired you to work with #TeamWebfluential?

From a general point of view, what inspired me to become a designer was being surrounded by other creatives and seeing their different stories bloom. To use a Webfluential-related analogy, being influential on a level much bigger than yourself and seeing the reach it has on a global spectrum just shows you how creative ideas can change people’s way of thinking.

What’s the one thing you want to tick off your achievements list in the next five years?

I want to inspire the next generation with what I do, which in turn could hopefully see more creative influence being pumped back into the world.

If you could have dinner with any three people, who would they be and what would you order?

Three people… I would definitely have a great time getting to know Magnus Walker, Steve Jobs and perhaps Robin Sharma. Mixing it up with a visionary, a creative and not being scared to go with my gut around a glass of whiskey and a braai would be great.

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