Author Archives for Webfluential

About Webfluential

Webfluential is a global Influencer Marketing platform which provides the smartest marketing technology for brands to connect to social influencers. The platform makes it easy for marketers to create, manage and track campaigns with credible influencers and provides influencers with the tools to market their services and monetise their audience.

Webfluential Pricing and Fees – 2017

January 1, 2017 11:02 am Published by

pricing update

Why is it changing?

Until now, Webfluential has subsidized all the costs related to serving our creator community. These costs include the cost of acquiring and servicing our network of over 5,000 marketers, sourcing you campaign work, giving you a great platform at no cost, and helping you connect with the right opportunities, and educating you on being a better creator. From January, Webfluential will introduce a charge of 12.5% service fee for creators on work that they receive from Partner campaigns and job requests from marketers. This is in line with  universally accepted fee structures for P2P and B2C online marketplaces and will allow us to continue serving creators with the best technology without membership fees. In effect, we are giving you access to all of the technology free-of-charge until you make any money through offers that come to you, that you otherwise wouldn’t have received. For work that you proactively seek out, through the Proposals module, will have no service charge for creators as the time and effort to create a proposal and find a marketer largely remains with the creator.

What is changing?

These updates apply to all creators within the Webfluential community. The updates are described in the table below: [table id=1 /]

How does this affect me?

The service fee will be taken from your rate-card rate for the relevant campaign or direct job. We have provided a simple example below to explain the affect on your earnings: [table id=2 /] As a creator you have the final say on your pricing per channel and are free to adjust however and whenever. Feel free to adjust your pricing in line with the market rates, and account for this change relative to how you wish to charge for your work. Should you have any further questions in regards to this service fee, feel free to contact us at influencers@webfluential.com


Creating your Webfluential media kit

December 5, 2016 10:30 am Published by

Your media kit is the best way to give an overview of your digital presence and online influence. Webfluential allows you to create a digital media kit which is professional, polished and easy-to-use. media-kit-2   Follow the steps below to create your Webfluential media kit

  1. Ensure your Webfluential profile is complete and optimized
  2. Customise your media kit settings
  3. Add featured content and other information
  4. Preview and share your media kit
How do I complete and optimise my Webfluential profile? You cannot have a Webfluential media kit without a Webfluential profile. Read this post for help completing and optimising your Webfluential profile. How do I customise my media kit settings? Customising about section
  • The “About me” section of your media kit is pulled from your profile data
  • Click “Edit in Profile” in About You section to update the “About me” section of media kit
Webfluential media kit
  • Update name in “Name” text field
  • Update description in “About” text field
  • Click “Save”
media kit Webfluential   Activating your Booked by Webfluential form on your media kit.
  • Click the red cross next to “Booked by Webfluential” to allow marketers to book you directly from your media kit.
Activating channel scores and audience demographics
  • Click the red cross next to “Show your channel stats” in order to display your Webfluential scores next to each of the channel on your media kit
  • Click the red cross next to “Show your facebook fan page audience demographic” in order to display your audience demographics on your media kit
  Webfluential media kit Customising your header image
  • Click “Choose File”
  • Select image from your computer (Recommended aspect ratio is 1400x300)
  • Click “Open”
free media kit How do I add featured content and other information? Adding featured branded content to your media kit
  • Fill in relevant brand in “Brand name” text field
  • Fill in relevant brands twitter handle in “@brand” text field
  • Fill in relevant brands website in “Brand’s website” text field
  • Fill in relevant content URL in “Content URL” texxt field
  • Fill in a short description of content or campaign in “Content copy” text field
  • Click “Add”
Add brands to free media kit Adding featured tweets to your media kit
  • Copy relevant tweet URL
  • Paste tweet URL in “Full Tweet URL” text field
  • Click “Embed Tweet”
Webfluential media kit Adding other information to your media kit
  • Fill in relevant information in “Highlights” text field
  • Format using toolbar above text field
  • Click “Save”
Highlights section. free media kit   How do I preview and share my media kit?
  • Click “Preview Page” to preview your media kit
  • Click Facebook “Share” to share your media kit on Facebook
  • Clichttp://blog.webfluential.com/wp-content/uploads/2015/12/Artboard-6.pngk Twitter “Share” to share your media kit on Twitter
create free media kit Weblfuential   Login to Webfluential  


Optimising your influencer profile on Webfluential

November 29, 2016 5:52 pm Published by

With more influencers joining our influencer community we want to ensure we provide you with ways to get the most out of your Webfluential account. After your application is authenticated there are three important steps you need follow to ensure that you have a profile which is optimised and readily available to marketers looking to work with influencers like yourself. Optimise Profile To ensure you show up in searches by marketers and can use our technology to monetise your social influence follow these steps:

  1. Create a profile
  2. Complete your influencer tags - marketers search via tags and if you don’t have any you might not be found
  3. Link all your relevant channels - Blogging, Facebook, Twitter, Snapchat, LinkedIn or Youtube
  4. Set your pricing for your linked channels
How do I create a profile?
  • Log in
  • Click "My Profiles"
  • Click "Add New"
  • Complete required fields
How do I complete my influencer tags
  • Select the markets you engage with (E.g. Beauty, Entertainment, Fashion)
  • Include tags within each selected market (E.g. Tags for the selected Beauty market could be make-up, skincare, nailcare, etc)
  • Click "Save & continue"
How do I link my channels?
  • Click "Add" below the relevant channel icon
  • Follow prompts
How do I set my pricing for linked channels?
  • Allow 24 hours for the platform to provide your linked channel a Webfluential Score based on your data
  • Click "My Profiles"
  • Select the profile you created
  • Click "Manage" on the linked channel/s
  • Click "Update" next to Pricing (The system automatically sets your pricing according to your Webfluential Score)
  • Set you desired pricing
  • Click "Save changes"
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